phrase General Slang

drink the kool-aid

DRINK-thuh-KOOL-ayd · phrase · informal

To buy into company messaging uncritically.

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Definitions

1

To accept a belief, ideology, or company line without questioning it, sometimes to the point of losing objectivity.

“He's fully drunk the Kool-Aid, he thinks every reorg is genius.”
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drink the kool-aid In A Sentence

He's fully drunk the Kool-Aid, he thinks every reorg is genius.

Origin & Usage

Grim reference to the 1978 Jonestown mass poisoning via flavoured drink; now a common workplace idiom.

People Also Ask

What does drink the Kool-Aid mean?

It means to accept a belief, ideology, or company line uncritically, sometimes to the point of losing objectivity.

Where does drink the Kool-Aid come from?

It's a grim reference to the 1978 Jonestown mass poisoning, in which victims drank a flavoured drink; the phrase is now a common workplace idiom.

Is drink the Kool-Aid an insult?

It's usually mildly critical, implying someone has stopped thinking for themselves and blindly follows the party line.

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