noun General Slang

growth hacking

GROHTH HAK-ing · noun · informal

Unconventional, rapid growth tactics.

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Definitions

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A set of low-cost, creative, often experimental techniques aimed at rapidly growing users or revenue.

“Their referral loop was pure growth hacking.”
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growth hacking In A Sentence

Their referral loop was pure growth hacking.

Origin & Usage

Coined by Sean Ellis in 2010.

Variants growth-hacking

People Also Ask

What is 'growth hacking'?

It's a set of low-cost, creative and often experimental tactics aimed at rapidly growing a product's users or revenue.

How is it different from marketing?

It overlaps with marketing but leans on rapid experimentation, product tweaks and unconventional tactics rather than traditional advertising.

Where does the term come from?

It was coined by Sean Ellis in 2010 to describe the fast, data-driven growth methods used by startups.

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