noun Internet Slang

OOTD

/ˌoʊ oʊ tiː ˈdiː/ · noun · informal

Outfit Of The Day — the hashtag/post showing off what you're wearing right now.

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Definitions

1

The outfit itself when referred to by the tag — 'today's OOTD.'

“Today's OOTD is doing way too much for a grocery run.”
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2

A content category on social platforms dedicated to daily outfit posts.

“Her whole feed is OOTD content and I'm not mad at it.”
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3

Acronym for 'outfit of the day,' used as a caption or hashtag on a photo of your look. The staple way to tag a daily style post.

“#OOTD: thrifted blazer, white tee, and the only jeans that fit right.”
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OOTD In A Sentence

posting my OOTD even though I'm just working from home
OOTD but make it cozy season
can't find a single OOTD pic where the lighting cooperated

Origin & Usage

An internet hashtag from the early fashion-blogging and Instagram era (late 2000s–2010s). Built from the common '___ of the day' caption format.

Variants #ootdootn (outfit of the night)wiwt (what I wore today)
Tags #acronym#internet#gen-z#texting#american

People Also Ask

What does OOTD mean?

It stands for 'outfit of the day' — a caption or hashtag for a photo showing what you're wearing.

What does OOTD mean on Instagram or TikTok?

It tags a post as your daily outfit reveal, often so followers can see and rate your look or find the pieces.

What's the difference between OOTD and a fit check?

OOTD is mostly a caption/hashtag on a photo, while a fit check is the act of showing off or being asked to show off the outfit.

Is OOTN a thing too?

Yes — OOTN means 'outfit of the night,' used for going-out looks instead of daytime fits.

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