rage-bait
Content engineered to piss you off so you engage.
Definitions
A post, video or take crafted to make you furious enough to comment, quote-tweet or stitch — boosting its numbers in the process. The creator usually doesn't even believe what they're saying.
As a verb, to post that kind of content on purpose.
rage-bait In A Sentence
Origin & Usage
Cousin to clickbait. The algorithm rewards engagement and angry comments count the same as positive ones, so creators learned to post deliberately wrong, infuriating or smug content because the rage fuels the reach.
People Also Ask
Is rage-bait the same as clickbait?
Overlapping but different. Clickbait tricks you into clicking with a vague promise. Rage-bait gets you to engage out loud — comment, quote, share — by making you angry.
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